Tuesday Nov 14, 2023

Ep. 203 - Telling Your Captivating Story (w. Gerry Tam)


In an age where everyone is seemingly trying to stand out given the onslaught of trends, memes and clickbait that most of us are more than used to, how exactly does one manage to make themselves known in the sea of noise and distraction?

Marketing and self-promotion are not a bad thing. What we need to remember is that there are tactics and strategies that one can adopt which can effectively serve both your business as well as your personal brand.

Gerard Tam is the visionary founder and talented director of Gerard Media, a truly kick-ass video production and digital marketing strategy firm specializing in bold and impactful storytelling that truly gives business owners an unfair advantage over the competition.

It took a fateful event during his early years growing up in Hong Kong on a random day fueling his love of skateboarding that Gerry would find that initial spark. A spark that would not only leave a lasting impression, he'll tell you the story himself, but would anchor his belief that there is great responsibility in capturing a moment of video, however fleeting. 

We all have a story. Stories are meant to be told. And Gerry has made it his mission and purpose to tell these in a way that is not only authentic but resonating beyond just talking about one's product or service.

As a creator, storyteller and educator, his long-time expertise collaborating with a gallery of established brands has given him the knowledgeable insight to share his many lessons learned along the way.

On this episode, Gerry shares his origin story on how video made a lasting impact on his life, the power of a story, figuring out your guiding compass, Social Media Dos and Donts and so much more.

You can connect with Gerry via Instagram : @gerard.media or his official website : www.gerardmedia.io 




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